Customize your Storefront

  • Updated

Your store’s theme defines how your brand looks and feels to customers. Choosing the right theme and customizing it correctly helps you highlight products, improve navigation, and build trust—ultimately driving better conversions.

SmartBiz offers multiple website themes with different layouts and customization options. This article explains:

  • The themes available on SmartBiz

  • What each theme is best suited for

  • Where and how you can customize your store’s appearance

 

Available Theme Templates on SmartBiz

Currently, SmartBiz offers four website themes. All themes are mobile-responsive and optimized for checkout, but each differs in layout depth and customization flexibility.

 

1. Limelight

Recommended for: Fashion, Home Décor
Best suited for:

  • Highlighting a “Product of the Week”

  • Featuring influencer-recommended products

  • Sharing customer stories

Key features:

  • 5 predefined color options

  • Clean and minimal layout

  • Easy product discovery

Customization level: Basic
(Layout and colors can be changed, but widget-level editing is not available)

2. Chic Fame

Recommended for: Fashion, Jewellery
Best suited for:

  • Visual-first branding

  • Seasonal collections and campaigns

  • Influencer picks and customer stories

  • Faster browsing with Quick View

Key features:

  • 7 primary colors with deeper customization

  • Advanced Widget Editor

  • Layout-level and section-level control

Customization level: Advanced
(This is the most feature-rich theme on SmartBiz)

 

3. Florence

Recommended for: Fashion, Home Décor
Best suited for:

  • Brand storytelling

  • Highlighting featured products

  • Editorial-style layouts

Key features:

  • 7 vibrant theme colors

  • Structured layout focused on content flow

Customization level: Medium
(Layout options available, but no widget editor)

4. Showcase

Recommended for: Fashion, Home Décor
Best suited for:

  • Product-heavy stores

  • Promotions and featured collections

  • Visual merchandising

Key features:

  • 12 theme color options

  • Bold, flexible layout

Customization level: Medium

Preview and Select a Theme

Each theme includes a Preview option, allowing you to see how your storefront will look before applying it.

  1. Open the SmartBiz Desktop App

  2. Go to Storefront → Themes

  3. Click Preview on any theme

  4. Review layout, colors, and section flow

  5. Select and apply the theme when ready

 

Where Can You Customize Your Store?

Desktop App (Primary Customization)

Most website customization features are available on the Desktop App, including:

  • Theme selection

  • Layout changes

  • Widget editing (Chic Fame only)

  • Color customization

Mobile App (Limited Customization)

While advanced website editing is desktop-only, the mobile app still allows you to manage Trust Badges.

Trust Badges help:

  • Build customer confidence

  • Signal secure and reliable shopping

  • Improve conversion, especially for new stores

FAQs

  1. Which theme should I choose for my store?

    Choose based on how much customization you need:

    1. Chic Fame → Maximum control and flexibility

    2. Limelight / Florence / Showcase → Faster setup with simpler layouts

  2. Can I change my theme later?

    Yes. You can switch themes anytime from the Desktop App. However, layout and widget settings are theme-specific and may need reconfiguration.

  3. Will changing my theme affect my products or orders?

    No. Changing a theme only impacts how your store looks. Products, prices, and orders remain unchanged.

  4. Is the Widget Editor available for all themes?

    No. The Widget Editor is available only for the Chic Fame theme.

  5. Why are most customization features on desktop?

    Advanced layout and design tools work best on a larger screen. The Desktop App provides better control and accuracy for website customization.

  6. Do Trust Badges appear on all themes?

    Yes. Once enabled, Trust Badges are visible across all themes.

Related to