Create Custom Collections

  • Updated

Introduction

Custom collections allow you to group products together under a shared theme or purpose (for example “Summer Tops”, “Best of 2025”, or “Gifts under ₹999”). By creating custom collections, you can help customers discover related products more easily, improve browse engagement, and increase conversions on your SmartBiz storefront.

This article shows you how to create, edit, and manage custom collections from your SmartBiz account.

Prerequisites

Before you begin:

  • You must have an active SmartBiz store

  • Products should already be added to your catalog

  • You should know which products you want to include

     

A. Create custom collections (Mobile App)

1. Login to your SmartBiz account and navigate to 'Catalog'.

2. Click on the 'Add New Collection' under the 'Collections' card. 

3. Update image, name and description for the collection. While description and image are optional, we recommend that you add these to provide customers a seamless experience on your storefront.

4. Next, add products to your collection and save the collection. Please note that you can add products later as well. Products can be added from the collection or directly by navigating to the product and selecting the 3 dots at the top right corner.

5. You can edit the collection anytime by navigating to the collection and selecting "Edit Collection" to change collection details or products added. 

6. Once you've added products to your collection, you can go ahead and share it with your customers. By clicking on the link, customers will land on the curated list of products within your collection.

Note: If you wish to temporarily hide the collection from your store, switch on the 'Hide from Store' toggle and reset it once you want to display the collection again.

B. Create custom collections (Desktop App)

  1. Open the SmartBiz Desktop Seller App.
    This feature is accessible from desktop.

  2. Go to the Catalog section.
    From the left navigation panel, click Catalog.

  3. Click on “Collections”.
    You’ll see a list of existing collections and options to create new ones.

  4. Click “Add Collection”.
    A new collection editor will open.

  5. Add a Collection Image (optional).
    Upload an image to represent the collection on your storefront.

  6. Enter the Collection Name.
    Choose a descriptive name (for example: “New Arrivals” or “Men’s Essentials”).

  7. Add Products to the Collection.
    Click Add Products and select products from your catalog to include them in the collection.

  8. Set Display Order (optional).
    Drag and drop products to arrange the order in which they appear.

  9. Save the Collection.
    Click Add Collection to publish the collection on your store.

How to Edit or Delete a Custom Collection

  1. Go to Catalog → Collections.

  2. Find the collection you want to edit or remove.

  3. Click the three-dot (⋮) menu next to the collection.

  4. Choose Edit to update the name, image, or product list.

  5. Choose Delete to permanently remove the collection.

  6. Confirm your action.

FAQs

  1. What is a custom collection?

    A custom collection is a curated group of products that you choose to display together under a shared theme or purpose.

  2. How many products can be added to a collection?

    There is no fixed limit, but adding too many products may make the collection less focused. Choose products that fit the theme for better customer engagement.

  3. Can I reorder products within a collection?

    Yes. After adding products to a collection, you can drag and drop them to set the display order.

  4. Will deleting a collection remove the products from my catalog?

    No. Deleting a collection only removes the grouping. Your products remain in your general catalog.

  5. Can customers see collection descriptions?

    Currently, only the collection name and image appear to customers. Descriptions are used internally to help you manage collections.

  6. Can I promote a collection in ads?

    Yes. You can use custom collections as a source for dynamic product ads on platforms like Meta (Facebook & Instagram) if catalog sync is enabled.

  7. Do I need to refresh my store after saving a collection?

    No. Once saved, the collection is automatically live on your store. You may need to adjust your homepage layout to display it prominently.