Syncing your SmartBiz catalog with Google Merchant Center ensures your products appear correctly on Google Shopping and other Google surfaces. This helps improve your performance marketing campaigns, drive qualified traffic to your SmartBiz store, and ensure accurate product visibility in Google Ads.
This guide covers:
Prerequisites
Step-by-Step: Sync Catalog with Google Merchant Center (GMC)
Step-by-Step: Verify Your Domain via Email (Custom Domain Required)
FAQs
Prerequisites
Before syncing your catalog, ensure you have:
A Google Merchant Center (GMC) account
Google Ads Conversion Tracking already set up
(If not, refer to: Connecting Google Ads with your SmartBiz Website)A custom domain linked to your SmartBiz store (required for verification)
Access to the SmartBiz Desktop Seller App
(This feature is not available in the Mobile App)
Sync Catalog with Google Merchant Center (Desktop Only)
Follow these steps to connect your SmartBiz catalog with GMC:
1. Open the SmartBiz Desktop Seller App: The GMC sync feature is available only on the Desktop version.
2. Go to Growth → Performance Marketing → Google Ads
3. Confirm Google Ads Conversion Tracking
If tracking is incomplete, set it up first (required before syncing).
4. Scroll to “Connect with Google Merchant Center” and click Connect
5. Sign in using the Google account linked to your GMC
6. Review the permissions prompt → Click Continue
You will be redirected back to SmartBiz after authorization.
7. Select your GMC Account ID
If you want to connect a different account, click Sign in with a different account.
8. Click Continue
Your catalog will sync to the selected Google Merchant Center account.
9. Verify the Sync in Google Merchant Center
Log in to your GMC dashboard → Check if product entries have appeared.
You can now begin running Google Shopping ads and Performance Max campaigns.
Verify GMC Via Email (Required When Using a Custom Domain)
Google requires domain ownership verification before your products can appear in Shopping ads.
1. Link a Custom Domain (Required)
Before verifying your GMC account:
Do not use your SmartBiz default URL
(e.g., smartbiz.in/store-name)Ensure you’ve linked a custom domain like:
www.yourbrand.com
2. Sync With GMC Only After Your Domain Is Live
Avoid syncing before your custom domain is active.
This prevents errors and ensures proper indexing & SEO.
3. Avoid Using smartbiz.in URLs
Do not use:https://www.smartbiz.in/store-name
Why?
Verification emails will go to SmartBiz support, not to you.
Google cannot verify that you own the domain.
4. Use an Email Address Matching Your Domain
When verifying GMC, Google requires a business email from your domain:
Examples:
Emails from Gmail/Yahoo may fail verification.
5. Create a Domain-Based Email
Set up an email using your domain provider (GoDaddy, Hostinger, etc.):
Examples:
This is where Google will send the OTP or verification link.
6. Complete GMC Email Verification
Log in to your domain email inbox
Open the email from Google Merchant Center
Copy the OTP or click the verification link
Submit it in GMC to complete verification
Your domain is now verified and ready for Shopping ads.
FAQs
1. Can I sync the catalog from the SmartBiz mobile app?
No. Catalog sync is available only in the Desktop Seller App.
2. Why does Google ask for domain verification?
To confirm that you own the website where your products are listed. This prevents misuse or unauthorized listings.
3. What happens if I use a smartbiz.in URL for GMC?
Verification emails go to SmartBiz support, and your GMC setup will fail.
4. Is Google Ads conversion tracking mandatory before syncing?
Yes. GMC syncing requires conversion tracking to be set up first.